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Meet our ambassadors

Miffy fights against sickle cell disease

At the beginning of 2019, miffy became ambassador of the Dutch Sickle Cell Foundation.

As an ambassador, miffy wants to increase awareness of sickle cell disease and to raise funds for scientific research for its cure. 

Miffy and the Dutch Sickle Cell Foundation have started a campaign together with the slogan:
“Sickle cell disease; Too painful to ignore. You can view the campaign movie here.

The miffy and melanie sickle cell cuddly toys have been developed especially for the Dutch Sickle Cell Foundation.
The proceeds from the purchase of these toys will go to research for a cure for sickle cell disease.

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